From Clicks to Clients: How to Fix the Hidden Conversion Gap in Paid Ads?

Person holding a smartphone displaying an aesthetic clinic website with the text “From Clicks to Clients: How to Fix the Hidden Conversion Gap in Paid Ads” by Vishnu Lal.

Paid advertising is one of the most popular ways for clinics and medical practices to attract new clients. Clinics invest substantial budgets in Google, Facebook, and other paid media campaigns, hoping to convert online traffic into real appointments.  Yet, despite impressive click-through rates and significant impressions, actual bookings often fall short of expectations. This frustrating […]